Market Class Bison Sale Highlights Meat Quality
Public Welcome to Bid on Meat from Quality Animals

Denver, CO (January 15, 2020) – In addition to the live animal sale featuring North America’s top live bison, the National Bison Association on Saturday, January 25th will conduct an auction at 10 a.m. at the Livestock Center arena for the carcass entries that were consigned to the Gold Trophy Market Class competition.

“We know that building bison herds across North America requires building the demand for bison meat. Our Market Class competition highlights the commitment that bison ranchers are making to producing the highest quality, deliciously healthy bison meat,” said Dave Carter, executive director of the National Bison Association.

Carter added that the Market Class auction on January 25th is an opportunity for people in the Denver area to stock their freezers with high quality bison meat.

“We’ve made it very easy for people to be able to come in and bid on the carcasses, and to have the meat cut and wrapped to their specifications,” he noted.

The 16 bulls and heifers in the competition are being processed on January 23, and judged on the 24th by two experts from USDA’s meat grading service. Part of the judging will be based upon meat and cutting quality analysis conducted by Colorado State University meat specialists.

Bidders at the January 25th auction will be provided with information about each of the entries, including weight, yield, and quality. People purchasing the carcasses can then work with Innovative Foods in Evans, CO to have the carcass cut and wrapped for a fee of $.90/lb. Additional fees may apply.

Carter added, “We even have bison ranchers on hand during the auction to help prospective buyers interpret the information so that they can bid on an entry that fits their needs, and their freezers.”

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Bison producers looking to build their herds—and prospective producers interested in entering the growing business—will have an opportunity to bid on more than 130 head of the world’s top bison breeding stock at the National Bison Association’s Gold Trophy Sale at the National Western Stock Show January 25th.

            The animals to be auctioned at 10:30 a.m. at the Stock Show Livestock Center Arena on Saturday, January 25th will include the Grand Champion Bull and Heifer as selected during the Gold Trophy Show on the Thursday and Friday prior to the sale. All bison in the sale represent premier breeding stock from 34 ranches throughout the United States and Canada. 

In cooperation with, the National Bison Association will provide real-time on-line video streaming of the animals in the auction arena, and the ability to accept internet offers during the bidding. Bidders can simply log on to and select National Bison Association Gold Trophy Sale.

            Dave Carter, executive director of the National Bison Association, said that the animals coming into the arena at the Gold Trophy Sale can provide a strong foundation for new and existing producers.

“Continued growing consumer demand for bison meat is underpinning the strength and profitability for bison ranchers today,” Carter said. “There is a serious need for building herds, and the Gold Trophy Show and Sale is recognized as the premier event for buying quality breeding stock that will provide the foundation for existing producers and newcomers alike.”

The consignment of animals scheduled at the Gold Trophy Sale includes nine two-year-old bred heifers, 10 yearling heifers, 12 heifer calves, 12 two-year-old bulls, 23 yearling bulls and 15 bull calves. Also being auctioned on Saturday are seven pen-of-five “Ranch-Ready” yearling heifers, and four pen-of-five heifer calves.

            Bison will begin arriving in The Yards at the Stock Show beginning Wednesday, January 22nd.  At 2 p.m. on Friday, the National Bison Association’s Yard Crew will provide a demonstration on low stress-bison handling in the bison pens in The Yards.  The Gold Trophy Show judges will provide remarks in The Yards at 8 a.m. on Saturday, prior to the sale.

The live animal sale will begin at 10:30 a.m. Saturday in the Livestock Center Auction Arena in the National Western Yards. At 10 a.m., the association will auction 17 bison meat carcasses that were entered in the Market-Class competition.

            “The live animal sale gives ranchers an opportunity to build their herds, and the market class competition is a great opportunity for local residents to bid on meat that can be cut and wrapped to their specification,” Carter said.

            Information on the annual Gold Trophy Show and Sale is available on the National Bison Association’s website, Producers can also register for on-line bidding through the LiveAuctions website at