Premier Bison Breeding Animals at National Western Stock Show

Annual Gold Trophy Sale to Include On-Line Bidding Opportunity

Denver, CO (January 19, 2015) – With consumer demand continuing to fuel strong retail bison meat prices, the 81 head of quality animals scheduled to be auctioned as the National Bison Association Gold Trophy Sale at the National Western Stock Show January 24 offer ranchers a chance to build profitable herds with world-class genetics.
The animals to be auctioned at 11 a.m. at the Stock Show Livestock Center Arena on January 24th  will include the Grand Champion Bull and Heifer as selected during the Gold Trophy Show on the Thursday and Friday prior to the sale. All of the bison in the sale represent premier stock from ranches throughout the United States and Canada.

In cooperation with, the National Bison Association will provide real-time on-line video streaming of the animals in the auction arena, and the ability to accept the internet offers during the bidding. Bidders can simply log on to and select National Bison Association Gold Trophy Sale.
Dave Carter, executive director of the National Bison Association, said that the animals coming into the arena at the Gold Trophy Sale can provide a strong foundation for new and existing producers.

“The bison business is strong because of growing customer demand for delicious, healthy bison meat.  The Gold Trophy Show and Sale is recognized as the premier event for quality breeding stock in the United States, and is the best place for producers to go to start—or to expand—their herds,”  Carter said. The consignment of animals scheduled at the Gold Trophy Sale include bull and heifer calves, yearling bulls and heifers, two-year-old bred heifers, and two-year-old bulls.
The live animal sale will begin at 11 a.m. in the Livestock Center auction arena in the National Western yards. At 10 a.m., the association will auction 19 bison carcasses that were entered in the Market-Class competition.
“The live animal sale gives ranchers an opportunity to build their herds, and the market class competition is a great opportunity for local residents to bid on meat that can be cut and wrapped to their specification,” Carter said.
Information on the annual Gold Trophy Show and Sale is available on the National Bison Association’s website, Producers can also register for on-line bidding through the LiveAuction website at